LEVERAGE AI FOR MARKETING

Brands and marketing teams should ready themselves for an AI-powered future where the workforce collaborates seamlessly with intelligent machines.

THE EVOLVING ROLE OF TODAY’S MARKETING LEADERS

As AI continues to evolve and integrates across industries, work is undergoing a revolution, requiring marketers to revisit their tech stack.

THE MODERN CMO’S AGENDA is enabled by advanced modern technology and people

EFFICIENCY

Building a scalable MarTech stack

EFFECTIVENESS

Understanding your audience on a personal level

EXPANSION

Identifying growth opportunities

Download our AI for Marketing paper

Learn how AI can uncover hidden insights, craft personalized content, and optimize your budget.


 

AI-powered services can accelerate your speed to impact.

Our clients engage us to rapidly optimize business performance, aligning strategy with our AI-powered services to accelerate delivery, cost savings with better project outcomes.

 

Online Anthropology

    • Hone in on a specific client's painpoints, supporting them in realtime on their most pressing issues

    • Analyze competitor strategies within an industry, anticipating their next moves

    • Identify market trends across multiple industries, before clients can even see it coming.

Algorithmic Attribution

    • Build on top of existing MarTech stack, with smarter data models to enable more accurate budget allocation.

Persona Identification

    • Once you've determined who your key personas are, Gen AI models allow us to develop text, images and video to meet the demands of different client segments at scale.

    • Train your GPT personas, and use them as the chat gpt with a focus group to gather user responses

Brand Case Studies

    • FordDirect: The highest-scored leads are 18X more likely to buy a vehicle, a segment valued at an impressive $6.5 million

    • In 2020, Netflix revealed that 80% of the content viewed on the platform comes from these personalized recommendations

    • “Our focus in AI investments will remain on improving the partner experience while elevating the customer experience and delivering productivity gains.”
      -Narashiman

 

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